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Arthur Toretzky

Agents

Arthur Toretzky has been in the business for almost 40 years, and in 2008 became a partner at Gage Group Talent Agency.

Questions

  1. If I were to describe an actor to you with a certain “level of career” that is between 30-40, share with us how the number of legit sizable auditions they would have through you today, versus 1999? And if you would, answer that regarding both a male versus female client?
  2. Let’s pull the curtain back on the “we have someone in your category” as the ole professional reason for not taking on an actor. In truth, would you always turn down an ultra talented actor in your eyes just because you may have someone like them, and in reverse would take someone on your weren’t “that” excited about “just cuz you didn’t have anyone like them” and you’ll give it a shot?
  3. Have you ever approached an actor, you know to be represented, and mentioned that IF they were looking to make a change you would want them to talk to you? And if yes, would it have been more often when at the larger company and why… or the same either way?
  4. What percentage of the time do you see a role change gender or be deleted entirely from the time it is released to the representatives to when it is cast or deleted? And does the % change much between legit Film/TV?
  5. You’ve been an agent for many many years, and you were formerly at a huge agency. What is the single biggest change going to a smaller company that you love, and the one obstacle that is most frustrating about it daily?
  6. Has the size agency you’re at now, versus the much larger entity before, changed at all the way you find new clients? And is the change, if any, related to the decade the economy or the number of agents… or is it still really the same?
  7. How many roles per month on average Arthur for LEGIT Film & Television would you say the casting office is “OK” with the represented actor just recording their own audition and sending in a QuickTime file if they’re in town and available?
  8. Let’s say an actor who is 18-22 roles into town and they have a “Great Look” and one of the five or six larger conglomerate agencies scoop them up… then it is 2 years later, and nothing has really happened. Would you want to take on an actor like that, coming down from a bigger company, and if so… why? And what would you do differently?
  9. You’re a pretty social guy, you like to play cards etc. etc., and after all of your years in the business, how does it now strike you Arthur to have “joe actor” sort of trying to initiate an awareness of them… via your personal Facebook page?
  10. Give me some latitude from too little or unprofessional to too much and over the top when it comes to a client leaving you and your company with a little leeway in terms of “how long” you’ve known them?

About the Guru

Arthur Toretzky has been in the business for almost 40 years. After graduating from the State University College at Oneonta in upstate NY (famous for being the alma mater of BILL PULLMAN), he moved to NY to become an actor. After some success (touring companies of 1776 and DAMES AT SEA, along with a musical at the Manhattan Theatre Club), Arthur decided that he loved the “business” more than the “show”, and became an assistant at the FIFI OSCARD AGENCY, a very well know boutique talent agency. Within 6 months, he graduated from assistant to theatre agent. Two years later, he left Oscard and moved on to the BRET ADAMS AGENCY where he had the pleasure of working with such clients as Brian Dennehy, Judith Light, Judy Kaye, Kathy Bates among others. One day in August, 1979, Arthur was asked to fly to L.A. to “temporarily” fill in as the head of the Adams west coast office until a replacement could be found. He ended up staying. In 1983, Arthur went into partnership with his associate Trice Koopman, and they opened up ATM ASSOCIATES TALENT AGENCY. After 4 years of success, Toretzky and Koopman sold their agency and joined forces with the GORES/FIELDS AGENCY. In 1993, the G/F AGENCY (with the acquisition of a number of talent and literary agencies) became PARADIGM. Arthur was one of their founding agents, and helped grow the agency until 2008. Interested in returning to his roots, Arthur decided to leave PARADIGM to become a partner in the prestigious boutique GAGE GROUP TALENT AGENCY. This marks his third successful year with the agency. He recently joined forces with agent, Judith Moss, who was also a founding PARADIGM agent. Clients include Conchata Ferrell (“Two and a Half Men”), David Hall (“CSI”), Lenny Clarke (“Rescue Me” and the new Chelsea Handler Show), George Wendt, Shirley Knight, Tovah Feldshuh and others.

His interests include golf, poker and his position as a member of the board of directors of weSPARK CANCER SUPPORT CENTER.