You need to be a premium member before you can watch ActorBizGuru content. Register for a membership here. Already a member? Log in.

Tony Martinez

Agents

Tony Martinez is currently the senior agent at GVA talent agency. Tony is also the author of "An Agent Tells All", a well reviewed and top selling book about the business of acting. He feels the key to a successful career as an actor is simple: "Work hard on your craft, empower yourself with knowledge, and don't get in your own way."

Questions

  1. If you were considering me as a new client, describe what I would experience from the time you called me in, to your initial “interview” process? Also is there always a 2nd interview if you’re interested and would I meet the other theatrical agents?
  2. Do you have time during your day to spend finding actors online, or do they have to be referred to you?
  3. From the 90’s until now, not including internet technology, what is the most difficult daily challenge today…that didn’t exist in say 1992?
  4. What are the (3) main reasons why you’ll take on a new client who is unknown, and if there is an exception, typically what is the reason for the exception?
  5. The one-night “workshop” has become a commonplace part of the acting community culture. Do you encourage your clients to participate in the financial investment of workshops or do you feel that you are able to create enough audition activity for them?
  6. Studio feature film production has dropped more than 50% since 1995, so does this mean that you just accept getting less clients in for these auditions or is there something you’ve changed about the way your pursue these projects?
  7. In you normal work year, do you commonly try to go “over” a Casting Director’s head to the Producer’s or Executives on a particular job? If not so much, then when/why?
  8. Describe the general script content difference between a television Co-Star role versus a Guest Star role?
  9. Please define exactly what the work contract negotiation term, Top of Show, means?
  10. Do you believe that an unknown actor’s likelihood of getting consistent auditions during TV Pilot season is all about their look, all about the clout/status of the agent or if both, which wins most often?

About the Guru

Tony Martinez is a graduate of the film department at The School of Visual Arts in New York. During his twenties, he spent years on the road as a free-lance cameraman, shooting live surgery in Atlanta and documenting illegal factory conditions in Central America. After a little misunderstanding in Haiti, Tony returned to New York where he started producing music videos for high profile groups like The Black Crows, Run-DMC, The Beastie Boys and many others. After moving west, Tony was accepted into the agent training program at Paradigm. Since then, he has worked at several respected companies and he’s currently the senior agent at GVA Talent Agency. Over the years, he has represented series regulars on shows like “Desperate Housewives”, “30 Rock”, “CSI”, “Heroes”, “Criminal Minds”, “V” and “Lost”. Tony is also the author of “An Agent Tells All”, a well reviewed and top selling book about the business of acting. He feels the key to a successful career as an actor is simple: “Work hard on your craft, empower yourself with knowledge, and don’t get in your own way.”