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Francene Selkirk


Francene Selkirk (CCDA) has been a Casting Director in Television and Commercials, an actress, and a Commercial Producer.


  1. If you don’t know an actor, and they’re trying to get to you, does it really matter their type or age or is you noticing them going to be more related to the “types” of projects you’re currently working on?
  2. What dance does Francene have to do today to get “new clients” as a Casting Director, and therefore does that process help you be more flexible with actors trying to do the same with you?
  3. There is a lot of non-union commercial work out there, and I believe you do cast a non-union job every now and again…so the question is… if you see an actor who is ok… but hasn’t booked non-union would you still call them in for a Union job that they’re physically right for? And if not, why not?
  4. You cast a lot of jobs that have kids, so I’d like for you to tell all of the parents of child actors who watch this the 3 MAIN things that the parent needs to learn or do once they clear the casting office door?
  5. Please define what the storyboard is, and why it is SO important for actors to read/review it upon arriving?
  6. So an actor has a callback, all attendees got the “explanation” on the guidelines of the scene and when you come out you hear the Casting Director… change the direction. Should I be pissed, just know that I am NOT going to get the Commercial…or should it really matter to me after doing what I did?
  7. You have a handful of trusted Interns/assistants who work within your office, who are actors. Would you encourage actors to try and get a position like that because it will guarantee them getting Commercials or is that really just a myth?
  8. I do want you to cover that horrid concept of removing an actor’s audition from the recorded session to protect yourself? And how often do you really have to do it?
  9. We hear this a lot more in the Theatrical world, but where do you stand on your feelings about an actor who is able to go through a Director or a Production Company to get an audition for a job… when they still have to come in for you…but it was the Dir or Prod co that “told you” to see them?
  10. At your office your door is right next to the entry door and it is commonly open. I know you’re a sweet lady but regardless of you leaving it open describe a few things actors do at that door that well… they just shouldn’t.

About the Guru

Francene Selkirk (CCDA) has been a Casting Director in Television and Commercials, an actress, and a Commercial Producer. In the last 17 years she has cast commercials for such award winning directors as Tom Kuntz @ MJZ / Chris Smith & Renny Maslow @ Smuggler/ Peter Care @ Bob Industries / Philippe Andre @ Company/ James Haworth @ Untitled Films and many more. She works with Advertising Agencies such as Weiden & Kennedy, J.Walter Thompson, Ogilvy & Mather, Mendelsohn Zien, Goodby Silverstein & Partners, Saatchi & Saatchi, DDB,Young & Rubicam, TBWA, Chiat Day, Hill Holiday and many more. In the last 8 years she has expanded into half hour Television Improvisational Comedies for Comedy Central, Bravo, Fox, Oxygen and NBC. She has cast comedy sketches for “Talk Show with Spike Feresten” & The Wanda Sykes Show for FOX, “The Naked Trucker & T-Bones Show” on Comedy Central. Always on the cutting edge, with Bravo’s improvisational hit “Significant Others” and “Free Ride for Fox, Francene is drawn to comedy.. Francene has lent her talents to a variety of different projects from dramatic music videos to hard-hitting PSA’s to interactive internet games. It’s never a dull moment at Shooting From the Hip.